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Download our state of marketing report
Fill in your details on the right and we’ll send you our comprehensive new research report on the pillars of marketing in 2016 and beyond.

Based on feedback from over 1,000 marketing executives, the white paper delivers insight on:

  1. The biggest issues for in-house marketers in 2016 and beyond: Why 54% say content marketing is an essential focus right now – and only 27% care about location-based campaigns
  2. Why 48% of brands are increasing their budget for content marketing in 2016 – 8% by more than double
  3. How Personalization and Single Customer View will grow in importance in the year ahead: And why only 15% say they’re leveraging its full potential right now
  4. What Marketing Attribution should mean for your company: and what makes 70% of leadership convinced of its value to the broader business
  5. Industry Comparisons: 11% more FMCG companies care about storytelling than other industries; and 18% more telecoms firms are focused on single customer view than the norm. Why?

Just drop your details in the form on the right, and we’ll send you a copy right away.


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 Hayley Dunn
 The Incite Group
 +44 (0) 207 375 7236